{"id":21960,"date":"2016-06-05T12:00:04","date_gmt":"2016-06-05T16:00:04","guid":{"rendered":"http:\/\/cultureaddicts.com\/?p=21960"},"modified":"2016-06-04T08:31:21","modified_gmt":"2016-06-04T12:31:21","slug":"adidas-canada-unveils-base-toronto","status":"publish","type":"post","link":"http:\/\/cultureaddicts.com\/?p=21960","title":{"rendered":"adidas Canada unveils THE BASE Toronto"},"content":{"rendered":"<p>In celebration of the\u00a0Euro 2016\u00a0and the\u00a0#Copa100\u00a0in the USA,\u00a0<a href=\"http:\/\/rockitpromo.us1.list-manage.com\/track\/click?u=d1467bf8d3fb8336d45a795f3&amp;id=ed10cf827c&amp;e=cfb86cc640\" target=\"_blank\" rel=\"noreferrer\">adidas Canada<\/a>\u00a0and retail partner, In2Sports will unveil\u00a0an exclusive\u00a0viewing lounge and pop-up retail shop that will be the go-to destination for football\u00a0fans this summer in Toronto. For clarity, when we say football, we&#8217;re not talking about the American style football. From June 4 to July 31\u00a0THE BASE\u00a0(584 College Street) will give football\u00a0fanatics access to the adidas Mercury Pack boots, premium federation kits, on-site jersey printing and much more.<\/p>\n<p>THE BASE, comes in at 2,200 square feet\u00a0and will become a focal point for all things Euro 2016 and #Copa100 for the world&#8217;s leading football\u00a0brand. The VIP, premium viewing lounge features 40-person stadium seating and a 16\u2019 x 9\u2019 HD projection screen.<\/p>\n<p>The retail space, powered by In2Sports will impress and captivate with stunning museum-like product displays and the latest gear from adidas, including the new Mercury Pack \u2013 three chrome football\u00a0boots that will be worn on pitch by the likes of\u00a0Leo Messi,\u00a0Paul Pogba\u00a0and\u00a0Gareth Bale\u00a0during Euro 2016 and #Copa100.<\/p>\n<figure style=\"width: 453px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/i0.wp.com\/gallery.mailchimp.com\/d1467bf8d3fb8336d45a795f3\/images\/fd0f4dd5-e4c8-409e-815e-402d03277b9c.png?resize=453%2C450&#038;ssl=1\" width=\"453\" height=\"450\" align=\"none\" \/><figcaption class=\"wp-caption-text\">VIP viewing lounge at THE BASE<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<figure style=\"width: 449px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/i0.wp.com\/gallery.mailchimp.com\/d1467bf8d3fb8336d45a795f3\/images\/ee9cc31e-d290-4d13-9428-c6a96b25e152.png?resize=449%2C453&#038;ssl=1\" alt=\"THE BASE\" width=\"449\" height=\"453\" align=\"none\" \/><figcaption class=\"wp-caption-text\">Retail shop at THE BASE<\/figcaption><\/figure>\n<p>The retail shop at THE BASE will be open to the general public from June 4 to July 31.<\/p>\n<p><strong>THE BASE store hours:<\/strong><br \/>\nMonday to Sunday<br \/>\n10 a.m. to 9 p.m.<\/p>\n<p><strong>Taste of Little Italy hours:<\/strong><br \/>\nFriday, June 17<br \/>\n10 a.m. to 11 p.m.<\/p>\n<p>Saturday, June 18<br \/>\n10 a.m. to 11 p.m.<\/p>\n<p>Sunday, June 19<br \/>\n10 a.m. to 9 p.m.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>In celebration of the\u00a0Euro 2016\u00a0and the\u00a0#Copa100\u00a0in the USA,\u00a0adidas Canada\u00a0and retail partner, In2Sports will unveil\u00a0an exclusive\u00a0viewing lounge and pop-up retail shop that will be the go-to <a class=\"mh-excerpt-more\" href=\"http:\/\/cultureaddicts.com\/?p=21960\" title=\"adidas Canada unveils THE BASE Toronto\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":21961,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[3766,1907,4832,3336],"tags":[4899,4900,1700,1434],"class_list":["post-21960","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lifestyle","category-news","category-shopping","category-sports","tag-adidas","tag-in2sports","tag-store","tag-the-base"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2016\/06\/ef84e5c2-03ac-455f-beb2-81672fb42c56.png?fit=922%2C927","jetpack_shortlink":"https:\/\/wp.me\/p2B2TV-5Ic","jetpack-related-posts":[{"id":28730,"url":"http:\/\/cultureaddicts.com\/?p=28730","url_meta":{"origin":21960,"position":0},"title":"adidas Originals enlists creatives for Deerupt launch","author":"cultureaddicts","date":"March 27, 2018","format":false,"excerpt":"adidas Originals has releases its newest sneaker, Deerupt, with the help of creatives from across the country. An exclusive lookbook is available at adidas Originals Neighbourhood stores in Vancouver, Montreal and Toronto featuring musicians RALPH, High Klassified, and Ebhoni; model Adryan Hanson; actor Lamar Johnson; and fashion influencers Cassie Masangkay,\u2026","rel":"","context":"In &quot;fashion&quot;","block_context":{"text":"fashion","link":"http:\/\/cultureaddicts.com\/?cat=1697"},"img":{"alt_text":"Adidas Originals Deerupt","src":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2018\/03\/AC8466_PRFTWLATBG_FI.jpg?fit=1200%2C900&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2018\/03\/AC8466_PRFTWLATBG_FI.jpg?fit=1200%2C900&resize=350%2C200 1x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2018\/03\/AC8466_PRFTWLATBG_FI.jpg?fit=1200%2C900&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2018\/03\/AC8466_PRFTWLATBG_FI.jpg?fit=1200%2C900&resize=700%2C400 2x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2018\/03\/AC8466_PRFTWLATBG_FI.jpg?fit=1200%2C900&resize=1050%2C600 3x"},"classes":[]},{"id":14807,"url":"http:\/\/cultureaddicts.com\/?p=14807","url_meta":{"origin":21960,"position":1},"title":"Tastemakers Lounge Canadian gifting suite announces new sponsors for 2015","author":"cultureaddicts","date":"September 3, 2015","format":false,"excerpt":"The countdown to the Toronto International Film Festival (TIFF)\u00a0is on with only a few more days until everything kicks off including the festival's\u00a0most coveted gifting suite -\u00a0the\u00a0Tastemakers Lounge\u00a0presented by\u00a0SOREL\u00a0and\u00a0ELLE Canada. With a full range of\u00a0lifestyle sponsors lined up including\u00a0health,\u00a0beauty, pampering and beverages, the Tastemakers Lounge is sure to be a\u2026","rel":"","context":"In &quot;fashion&quot;","block_context":{"text":"fashion","link":"http:\/\/cultureaddicts.com\/?cat=1697"},"img":{"alt_text":"tastemakers","src":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2015\/08\/tastemakers-300x300.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":14548,"url":"http:\/\/cultureaddicts.com\/?p=14548","url_meta":{"origin":21960,"position":2},"title":"Tastemakers Lounge announces new title sponsors SOREL and ELLE Canada","author":"cultureaddicts","date":"August 14, 2015","format":false,"excerpt":"rock-it promotions have announced that SOREL and ELLE Canada will be title sponsors for its 11th annual Tastemakers Lounge. The first Canadian-owned gifting suite and the go-to for all the TIFF celebs, Tastemakers returns during the busiest time of year for film and international talent in Toronto. 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As much as you might want to look and act cool, eventually you\u2019ll be overcome by the need\u2026","rel":"","context":"In &quot;guitar rock&quot;","block_context":{"text":"guitar rock","link":"http:\/\/cultureaddicts.com\/?cat=22"},"img":{"alt_text":"Black Adidas press photo","src":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/06\/BlackAdidas-1-original-EricStoliker.jpg?fit=1200%2C838&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/06\/BlackAdidas-1-original-EricStoliker.jpg?fit=1200%2C838&resize=350%2C200 1x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/06\/BlackAdidas-1-original-EricStoliker.jpg?fit=1200%2C838&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/06\/BlackAdidas-1-original-EricStoliker.jpg?fit=1200%2C838&resize=700%2C400 2x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/06\/BlackAdidas-1-original-EricStoliker.jpg?fit=1200%2C838&resize=1050%2C600 3x"},"classes":[]},{"id":32969,"url":"http:\/\/cultureaddicts.com\/?p=32969","url_meta":{"origin":21960,"position":4},"title":"Kiwi Jr. release debut album title-track &#8216;Football Money&#8217;","author":"cultureaddicts","date":"December 4, 2019","format":false,"excerpt":"Toronto\u2019s Kiwi Jr. have released the title-track lifted from their forthcoming album \u2018Football Money\u2019.\u00a0The single showcases the band\u2019s penchant for writing infectious indie-rock\/garage pop that will stick in your brain on repeat. Listen to Football Money via SoundCloud below. https:\/\/soundcloud.com\/personanongratarecords\/football-money About the song, Kiwi Jr. have said,\u00a0\"We came up with\u2026","rel":"","context":"In &quot;guitar rock&quot;","block_context":{"text":"guitar rock","link":"http:\/\/cultureaddicts.com\/?cat=22"},"img":{"alt_text":"Kiwi Jr. press photo","src":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/12\/4DC39D29-640D-4186-829C-4E8449194B38.jpeg?fit=640%2C480&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/12\/4DC39D29-640D-4186-829C-4E8449194B38.jpeg?fit=640%2C480&resize=350%2C200 1x, https:\/\/i0.wp.com\/cultureaddicts.com\/wp-content\/uploads\/2019\/12\/4DC39D29-640D-4186-829C-4E8449194B38.jpeg?fit=640%2C480&resize=525%2C300 1.5x"},"classes":[]},{"id":13687,"url":"http:\/\/cultureaddicts.com\/?p=13687","url_meta":{"origin":21960,"position":5},"title":"Taste of Toronto announces partnership with WayHome Music and Arts","author":"cultureaddicts","date":"May 22, 2015","format":false,"excerpt":"Taste of Toronto, the restaurant festival happening from July 2 through July 5 at Fort York National Historic Site in Toronto have announced it is partnering with WayHome Music and Arts, the summer music festival taking place from July 24 to 26 at Burl\u2019s Creek Event Grounds, near Barrie. 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