French krautrock-inspired psych-pop band La Femme returns with a wild new music video for Always in the Sun, a cut from their 2016 full-length, ‘Mystère’. Co-directed by Grace Hartzel and La Femme, the Always In The Sun video is lighting up “À Space pirate woman who is singing in the space talking how she doesn’t want to be on the dark side anymore And she’s singing on her journey about how she learned to always stay in the sun” says Grace Hartzel. Watch Always in the Sunvia Vevo below.
Always in the sun by La Femme on VEVO.
This marks the second music video to come from La Femme after premiering Excorciseur last Halloween on BrooklynVegan. After a successful 2017 American Fall Tour, the band has been very active via their social media accounts, posting videos from the studio, hinting potential new material.
Hailing from Le Pré Saint Gervais and Ivry-sur-Seine’s winding streets, La Femme has made a huge mark on modern Paris’s cultural landscape, with the two sides of the city – the glamour and the grit – engrained in their music. ‘Mystère’ reached the second place in the French digital charts, 8th place in the overall French charts, and was nominated for Best Rock Album at the French Music Awards 2017. Ever since the release of their debut album ‘Psycho Tropical Berlin,’ that topped the French digital charts and saw the band appear on national television as the Best New Band of the year at the French Music Awards, their rise has only gained momentum with fans.
After supporting Red Hot Chilli Peppers for 12 shows of their Arena Europan tour in October 2016, La Femme continued to spread their French words with energy, style, and passion throughout their Fall North American Tour.
“Slow down, take it easy, put ‘Mystère’ on the record player and allow yourself to be taken far away…” they say. Liberté, égalité, fraternité. Everyone can be a part of La Femme’s world – and it has never felt more alive.
For more information on La Femme, visit lafemmemusic.com.
